Brandon Cheshire, founder and Chief Protagonist of SunHarvest Solar, has entirely invested himself in the solar and renewable energy industry. With lofty goals to change the world while he’s here, Brandon works every day to make Arizona (and the rest of our planet) a more sustainable place to live for generations to come.
Brandon worked as a service electrician and electrical foreman for 10 years before joining the solar movement in 2008 and founding SunHarvest Solar in 2009.
“Getting into solar utilized my existing skill set, and helped me become a pioneer in an emerging energy industry,” he said. “I wanted to control a values-driven business, and feed my altruistic needs. What’s more satisfying than building little renewable energy plants that save the environment while saving people money? It was a win-win for me in so many ways.”
In a state with so much sunshine, Brandon loves helping people become more energy independent. Being involved in the solar industry in this state doesn’t come without challenges, though. Brandon knows it is important to educate people on the efficiency and ease of solar energy.
“Ultimately it comes down to energy policy, monopoly utility companies, and solar education,” he said. “They are all interrelated. Without educating consumers and policy makers, we allow the monied interests of the utility companies to provide that education.”
That’s why SunHarvest Solar is here to provide education and insights for consumers and help expand their energy potential.
“Energy generation at the same location as energy consumption is the most efficient way to produce and consume energy,” Brandon said. “Solar will save everyone money, while helping to combat carbon pollution, and provide reliable, renewable energy.”
With progress in technological innovations, solar energy can compete with standard fossil fuel energy production. For Brandon, the potential of solar is endless and literally gives the power to the people.
In the next ten years Brandon believes solar will become as ubiquitous as cell phones, computers, and coffee shops — that more people will have solar than not.
“Solar will be coupled with smart connected homes, battery technology, and force the grid to become smarter and more resilient.”
And what advice does Brandon have for someone interested in getting involved in the renewable energy industry?
“Move to a more progressive state, or plan to be politically engaged. They don't call it the solar coaster for nothing. Hold on tight, things are always changing.”